Bringing Snicket Labs' award winning content intelligence platform to French broadcasters, producers and post-production houses.
Snicket Labs, the content intelligence company helping media and entertainment organisations take control of their video libraries, today announced that CTM has been appointed as its channel partner in France. The agreement strengthens Snicket Labs' European presence and brings its flagship product, Match, to CTM's extensive network of broadcasters, producers, post production houses and audiovisual service providers across the French market.
Using proprietary fingerprinting technology grounded in mathematics, Match analyses video at scale to identify not only exact duplicates but the harder to spot ones including alternate cuts, subtle edits, versioned deliverables and reformatted assets. By keeping only the best version of each asset, customers can cut infrastructure costs, be more operationally efficient and carbon footprint that comes with storing content they no longer need.
"At CTM, we are constantly looking for innovative solutions that deliver real, measurable value to our customers. Match solves a problem every media organisation has but few have been able to address at scale; knowing what's really in your library, and only keeping what deserves to be there. The cost and environmental benefits align perfectly with our own commitment to helping clients reduce their impact."
Vincent Tessier, DG, CTM Solutions
For thirty years, CTM has designed and integrated bespoke post-production and broadcast solutions for the French market, working with leading media groups, producers and audiovisual service providers. The partnership pairs CTM's technical expertise and trusted local presence with Snicket Labs' content intelligence capabilities, giving French customers a direct route to deploying Match.
"Match is generating significant interest across Europe, and France is a market where we see real momentum.CTM is the ideal partner to meet that demand. Their reputation, longevity and consultative approach mean customers get a partner who understands their workflows, their commercial pressures and their sustainability commitments. What once felt inevitable about library growth becomes manageable, even reversible."
Nick Pearce, Chief Revenue Officer, Snicket Labs
The partnership is effective immediately, with joint go to market activities planned for the months ahead.
To discover more about Snicket Labs: www.snicketlabs.io
To discover more about CTM Solutions: www.ctmsolutions.com
